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GDC Next 2014 Schedule

View, browse and sort the ever-growing list of GDC Next sessions by pass type, track, format and day. With GDC Next Session Scheduler, you can build your schedule in advance and access it during the show via export or with the GDC Next Mobile App. Sessions do fill up, so please arrive early to sessions that you would like to attend.

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  • Mobile Gaming on Messenger Apps: The Future of Mobile Entertainment

    John Golden  |  PlayPhone Evangelist, PlayPhone
    Location:  Room 511 AB
    Format: Lecture
    Track: Discoverability
    Pass Type: GDC Next Pass, All Access Pass - Get your pass now!
    Vault Recording: Video
    Audience Level: All

    Today, two billion people are using mobile messaging apps, and the demand and growth for these services continue to skyrocket. In addition, the top mobile games are generating millions of dollars each day. With customers always craving new ways to connect and engage with each other, mobile games are one of biggest drivers of growth, engagement and monetization for messaging apps. With billions of users of mobile messenger apps, there is a significant revenue opportunity for messenger-based mobile gaming services. This presentation will examine the newest opportunities in the mobile gaming ecosystem how game developers can take advantage of them to maximize revenue and distribution.


    Anders will discuss how the expansion of game stores into communication apps are creating new opportunities for game developers and operators, allowing the two billion messaging app users full access to their favorite free and premium games and a personalized gaming experience that focuses on their friend network.

    UBM Tech