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GDC Next 2014 Schedule

View, browse and sort the ever-growing list of GDC Next sessions by pass type, track, format and day. With GDC Next Session Scheduler, you can build your schedule in advance and access it during the show via export or with the GDC Next Mobile App. Sessions do fill up, so please arrive early to sessions that you would like to attend.

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  • Indie Grassroots Marketing

    Rami Ismail  |  50% of Vlambeer, Vlambeer
    Zach Gage  |  Game Designer, Independent
    Raph Koster  |  Designer, Independent
    Adam Saltsman  |  Founder, Studio Director, Finji
    Location:  Room 502 B
    Format: Panel
    Track: Business & Marketing
    Pass Type: GDC Next Pass, All Access Pass - Get your pass now!
    Vault Recording: Video

    In today's ever more crowded world, standing out as an indie developer has grown more challenging. Traditional marketing and user acquisition costs are rising dramatically, particularly in the mobile world. Often indies lack resources for the sorts of customer acquisition done by larger firms. How can a small indie stand out? In this panel we'll bring together a group of highly successful developers who have managed to repeatedly place successful titles on the charts, sometimes working together and sometimes apart, using primarily grassroots methods. Listen to them discuss how they build community bot only with an audience but also with their fellow developers, and develop grassroots followings that make their businesses sustainable.

    Takeaway

    Methods used by successful indies to build a grassroots audience

    The value of indie collaboration and crossmarketing

    Social media approaches for indies




     
    UBM Tech